Karuizawa Prince Hotel East is the first resort hotel with spa, golf, and ski facilities to become an official member of the global brand, Small Luxury Hotels of the World™.

With its renewal opening in July 2017, Karuizawa Prince Hotel East will be the first spa, golf, and ski resort to become an official member of the Small Luxury Hotels of the World brand. Through working with this prestigious group, which offers customers from around the world a unique experience, and through offering you excellent service during your stay at the new Karuizawa Prince Hotel East, we strive become the go-to hotel for customers who seek an experience unlike any other.

WHAT IS “SMALL LUXURY HOTELS OF THE WORLD™”?

BRAND MIND

SLH emphasizes the concept of independence, and introduces small, independently-minded hotels with a unique, personal atmosphere for customers who want something truly different.

SLH’s unique stays and experiences, centered mainly in the Americas, Europe, and Oceania, are offered to over 100,000 fully engaged members around the world. Every year, SLH receives applications from hundreds of hotels from different countries, but only 5% are accepted. Even after being accepted under the SLH brand, each of the over 520 member hotels are periodically checked by unannounced “mystery” evaluators to ensure that all its hotels live up to the high service standard of the brand. Even in Japan, just 11 hotels in the entire country have been accepted into SLH, demonstrating its top-tier brand philosophy.

In order to uphold the brand value, if an SLH member hotel fails to pass the evaluator’s inspection standards, it is ordered to improve its services, or in some cases, the hotel may even be expelled from the group completely. In offering only stays at hotels that have met these strict criteria, SLH is able to maintain its excellent brand image and garner the trust of customers from around the world.

SLH, whose mission is to offer genuine, one-of-a-kind experiences to customers who are looking for something different, and the new Karuizawa Prince Hotel East, where we offer you the beauty of Karuizawa’s four seasons and excellent service that will delight each and every customer – In working together, at the new Karuizawa Prince Hotel East, we will strive to offer an experience unlike any other in the world.

Awards

* Based on information as of Decenber 2019.

プリンスグランドリゾート軽井沢｜軽井沢プリンスホテル イースト

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